Publishing and Promotion....
- LawRouge
- Feb 10, 2019
- 2 min read

OK, so you have completed your book
Naturally you want to see it in print
In times past the manuscript would have been produced on a type writer, or even hand written
The cheapest way of producing a ‘book’ was to run off copies and staple them together
A much better, but more expensive way, was to have a professionally produced book, created by a printing company and run off batches
The best way would be to have a publishing company decide to publish your work, but this has always been a very long shot
The vast majority of writers ended up in the ‘written an unpublished book’ category, and that was that
Conversation
A “What’s happening with your manuscript“
B “What manuscript”
A “The one you showed me“
B “It’s gone”
A “What, you had a creative meltdown and burnt it or something”
B “No, I sent it to some publishers who rejected it and returned it”
A “OK”
B “Then I sent it to a publisher who didn’t return it”
In the digital age it is no longer like that
Anyone with a reasonable product can self-publish on Amazon and it will cost them nothing
except the time and effort, plus the ability to understand and action the process
Some call this vanity publishing, and I will be writing about that another time
The book can then be ordered in any quantity, from one copy upwards
With the help of a collaborator this is situation I am now in
So what next
I could leave it at that, mention it to family, friends, and acquaintances, who perhaps buy it, or perhaps not
With this approach there is always a possibility that it will go viral, or be picked up by an agent or a publisher, but realistically most likely not
Or do I look at how to promote it
I want to promote it and see where the project can go
I have two books and have sent them off to a couple of agents
Done a little research on promotion
It has been suggested to me that Fitzroy may go down well in America, and I like the idea of working with a small independent publisher
All well and good, but my thinking now is to wait until I have all seven books finished
Make sure the product is as good as I can make it, probably a year or more off
Then my energies can be devoted to promotion
That is how I see the journey now
Things can change of course…
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